|
INTO2007 - Tourism Branding, Palma de Mallorca, E, 26.-28.09.2007 |
|
|
|
|
Written by Prof. Dr. Joachim Willms [Managing Director]
|
INTO2007 - Innovation & Tourism International Conference
TOURISM BRANDING:
THE KEY FOR DESTINATION DEVELOPMENT
“Be different by communiicatiing emotions and sensations”
September 26, 27 & 28, 2007, ParcBIT, PALMA DE MALLORCA, SPAIN
WEDNESDAY, 26 SEPTEMBER 2007
10:00 h OFFICIAL OPENING
12:00 h SESSION 1: INNOVATION AND TOURISM BRANDING
THURSDAY, 27 SEPTEMBER 2007
09:30 h SESSION 2: DESTINATION IMAGE, BRAND AND BRANDING
11:30 h SESSION 3: BRANDING TOURISM AND HOSPITALITY BUSINESS
13:00 h SESSION 4: BRANDING FOR NICHE TOURISM
FRIDAY, 28 SEPTEMBER 2007
09:30 h SESION 5: PUBLIC AND PRIVATE PARTNERSHIP
11:30 h SESSION 6: BRANDING BEST PRACTICES
Provisional pdf program download:
|
|
 |
|
|
|
[+] download
|
|
Grants & Prizes 
