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4th ATLAS Business Tourism Meeting, Lahti, FIN, & Tallinn, EST, 02. - 05.12.2007 |
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Written by Prof. Dr. Joachim Willms [Managing Director]
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4th ATLAS Business Tourism Meeting
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Lahti (Finland) and Tallinn
(Estonia)
2 - 5 December 2007
The importance of Business Tourism continues to
expand around the world, with a growing number of destinations
entering the market for Conferences, Exhibitions and Incentive
Travel. In most countries in the developed world, income from
Business Tourism now represents between one-third and one-quarter of
all tourism spending. Destinations in the developing world have also
understood the potential benefits of Business Tourism, and in such
countries investment in facilities for Conferences and Exhibitions
is at an all-time high. |
The worldwide expansion of Business Tourism has
been matched by increased interest, on the part of educators and
researchers, in the phenomenon of business events as an academic
subject and as a field of theoretical and empirical investigation.
As a result, there has been considerable growth in the number of
Universities offering courses related to Business Tourism and
Business Events, and research in this field is increasing.
The annual ATLAS Business Tourism meeting has
become the most important international annual forum for the
exchange of ideas and the sharing of best practice in teaching and
researching this subject. This year's conference will focus on a
broad range of topics that are related to education, research, and
management in the field of business events. The topics will be
explored from an empirical, conceptual or methodological point of
view.
 Call for papers
Paper proposals are welcome on the following
topics:
- Original research into any aspect of Conferences, Exhibitions,
Incentive Travel, or Business Travel, including:
- Business tourism destination marketing
- The planning and design of business events
- The distribution networks for business events
- The design and operations of conference and exhibition
venues
- Business tourism trends
- Co-operation between companies operating in the meetings and
business events industry and educational institutions
- The role of business events in the marketing mix
- Service quality in the meetings and business events
industry
- Examples of original initiatives in the field of teaching or
researching meetings and business events or examples of
co-operation between employers and educational
institutions.
- Case-study material with potential for illustrating key issues
in the development and management of Business Events.
If you wish to submit a paper proposal, please fill
in the form on the ATLAS website, at
www.atlas-euro.org.
The abstract should have a maximum of 250 words. The deadline
for the reception of abstracts is October 15th, 2007.
More
information
www.atlas-euro.org
Leontine Onderwater
Jantien Veldman
ATLAS
Travit - POBox 3042
6802 DA Arnhem
The Netherlands
Tel: +31-26-4452699
Fax: +31-26-4452932
E-mail:
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For details E-mail:
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