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3rd BITCO: Tourism Education in the 21st Century, Belgrade, Serbia, 18./19.03.2016 PDF Print E-mail
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Written by Joachim Willms [Managing Director]   

3rd Belgrade International Tourism Conference

Tourism Education in the 21st Century: Policies, Practices, Internationalization
Belgrade, March 18 – 19, 2016


Following the previous two successful Belgrade International Tourism Conferences we are pleased to announce BITCO 2016 entitled "Tourism Education in the 21st Century: Policies, Practices, Internationalization".

Institutions specialized in education and training of tourism professionals have grown exponentially over the last decades. Much of this process was undoubtedly owing to the global development and overall impact of tourism which has become quite appealing to younger people for pursuing a prospective career.

Many researchers notice that existing tourism study programs are primarily oriented to mastering business skills and practical know-how. There are views in favour of obtaining relevant knowldge within a more comprehensive scope of studies. Only thus could graduate students become occupationally functional and, at the same time, be able to understand the multifaceted phenomenon of tourism. This will be of extreme importance in the future world of turbulences where tourism as such may be vulnerable due to various threats.

Therefore, the crucial issue in educating professionals in tourism industry is to achieve necessary balance between vocational skills and ”liberal aspects of tourism education“. Profesor John Tribe, one of the plenary speakers at the previously held conference - BITCO 2014, is particularly in favour of a curriculum resulting in what he calls ”philosophic practitioners“, i. e. the programs aimed at delivering better service, but also contributing to the construction of a better tourism world.

Another feature of today’s educational system is internationalization. Namely, academic mobility involves students, teachers and researchers travelling to a higher education institution in another country for a certain period of time. Mobile students usually use exchange programs offered at their university such as the Erasmus+ exchange program. Apart from studying and teaching, academic mobility might be an excellent opportunity for researchers to travel, acquire language skills, and explore different cultures.

Belgrade International Tourism Conference - BITCO 2016 is an occasion for both academicians and practitioners to sum up experiences in the field of education and training for the tourism sector as well as to consider examples of good practice and successful international cooperation.

On behalf of the organizer of the Conference, the College of Tourism in Belgrade – one of the oldest educational institutions in the field of tourism in this part of Europe – it is my pleasure and honor to invite you to take part in the BITCO 2016 - 18th to 19th March 2016. We look forward to welcoming you.

Dean of College of Tourism, Belgrade

Scopes and Themes

The conference will focus on a broad range of topics related to tourism education, including (but not limited to):

Tourism and knowledge management

  • Careers and employment in tourism
  • Theoretical perspectives on tourism and education
  • History of tourism education and training
  • The application of research in tourism education
  • Linkage between educators and tourism business sector
  • International cooperation in tourism education
  • Educational mobilities: Mobile students and mobile knowledge
  • Life-long education
  • Internship and on-the-job training
  • Information technologies and tourism education

Tourism curricula, study programs and competences

  • Vocational versus academic education: bussines-oriented versus tourism studies
  • Educational balance between job-specific skills and broader conceputal knowledge: The idea of ’Philosophical practitioners’
  • Comprehensive approach to tourism education: multidisciplinarity, interdisciplinarity, postdisciplinarity
  • Global and local perspectives in the tourism curriculum
  • Design and delivery of discipline-oriented courses
  • Competence-specific courses in vocational and academic education
  • Foreign languages in tourism education
  • Digital competence in tourism education

Teaching, learning and assessment

  • What is taught and how it is taught: Meeting the needs of the travel and tourism sector?
  • Conflicting academic interests: Teaching versus research
  • Undergraduate, postgraduate and PhD education
  • Travel and learning: What students do and learn on study tours?
  • Experience with international students and academic staff
  • ‘Millennials’ (Generation Y) as the newest generation in higher tourism education
  • Quality assurance in tourism and hospitality education
  • Student perceptions of their education and a career in the tourism and hospitality industry
  • e-Learning
  • Best practices in tourism education

Important Dates & Guidelines

Important Dates

  • Abstracts should be sent to This e-mail address is being protected from spam bots, you need JavaScript enabled to view it by November 15th, 2015
  • Paper submission by January 31st, 2016

Manuscript Guidelines

Length: Full papers should be up to 5000 words in length including references.
Abstract: Maximum 200 words with up to 5 key words.
Content: Papers should be written in clear English and any technical jargon should be explained; complex issues should be defined; and full papers should have a bibliography review.
References: Should be checked for completeness, accuracy and consistency. Publications in the text should be cited using the author's surname (Leiper, 1979 / Leiper, 1979, p. 28 / Leiper, 2004, pp. 28-30) or (Jennings and Nickerson, 2006) citing both names, or (Beaverstock et al., 1999), when there are three or more authors. At the end of the paper a reference list in alphabetical order:
Cohen, E. (1979) A Phenomenology of Tourist Experiences. Sociology, 13, 179-201.
Jennings, G., & Nickerson, N. (eds) (2006) Quality Tourism Experiences. Burlington, VT: Elsevier.
Leiper, N. (2004) Tourism Management. 3rd edn. Sidney: Pearson Education Australia.
Margins: 2.5 cm (1 inch).
Font: 12pt Times New Roman.
Style: Headings must be short, bold in capital letters (centered).
Spacing: Single spacing (1 line).
Tables &
Should be supplied embedded within the text. Commentaries and explanations should be added to tables and charts; each table and figure should be referred to in the text in numerical order e.g., Table 1, Table 2; Figure 1, Figure 2, etc. Tables and figures should be in black and white with minimum shadings and numbered consecutively.
Presentation: No PP presentation should contain more than 15 slides. Presentation is expected to be 10-15 minutes long.
  • A separate file should be included with a title and a brief autobiographical note including: Full name(s), Affiliation, E-mail address. The information about authors should not be identified anywhere else in the article.
  • Submission of a paper implies that at least one of the authors must attend the conference and present the paper. One conference participant can submit one paper as an author plus another paper as a co-author. There can be no more than 3 co-authors per paper.
  • The editorial committee reserves the right to reject any submitted paper which does not adhere to the guidelines.



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