Saturday, 20 January 2018
Home arrow TF: Tourism Strategies arrow North America arrow USA: Michigan Tourism Strategic Plan





Fare Buzz Vacation Rentals

Last-Minute-Travel

Travel Deals to top Destinations. Get yours now

Hotels Combined price comparison engine

Credits / DISCLAIMER

About TOURISM-FUTURES.ORG

disclaimer

Partner in der Touristik Lounge
Welcome to TOURISM FUTURES



Travel Deals to top Destinations. Get yours now

USA: Michigan Tourism Strategic Plan PDF Print E-mail
User Rating: / 1
PoorBest 
Written by Joachim Willms [Managing Director]   


Center Home
Travel, Tourism, and Recreation Resource Center
at Michigan State University

Celebrating 21 Years of Service to Michigan's Tourism Industry!
1985 - 2006

part of the Department of Community, Agriculture, Recreation & Resource Studies since 2004     

Plan Logo
"a plan for the industry, by the industry"

The Michigan Tourism Strategic Plan Project is a grassroots effort coordinated by the Tourism Industry Planning Council (over 75 key organizations within Michigan's tourism industry), Michigan State University and Travel Michigan. The goal is to create the first-ever comprehensive strategic plan for the industry since its formalization in 1945 through the legislation that created the Travel Commission and Travel Michigan (formerly the Travel Bureau).

Communication regarding the status of this initiative will be done via this web site and the Michigan Tourism Business e-newsletter.  


The 2007-2011 Michigan Tourism Strategic Plan
The Council's work in preparing the plan has been completed. Final preparations to the plan are now being made by the Michigan Travel Commission who will officially release the document at the Driving Tourism 2007 conference in Traverse City, Michigan on March 26th and 27th. Check back here after the conference to download a complete copy.

Driving Tourism 2007 Logo


The "Big Eight"
The Tourism Industry Planning Council identified eight issue areas considered critical to the plan. They are:

  • Collaboration and Partnerships
  • Funding
  • Hospitality Training
  • Industry Organization and Leadership
  • Promotion and Media
  • Public Policy and Government Relations
  • Research and Market Segmentation
  • Visitor Experience

Teams made up of members from the Council worked hard earlier this fall to identify opportunities and barriers within each area. The eight reports, created by the eight industry work teams, are now available below in PDF format.

Issue Work Team Reports

What's your opinion?

Let your voice be heard!
 To provide comment before the plan is finalized, or view comments received, please click on the appropriate button below.

Comment Form                       Comments Received



All of the documents on this page are in PDF format unless otherwise noted.
(If you need Acrobat Reader to view, click the icon at the bottom of this page.)

Recent Presentations:

HAL/MCACA Annual Conference (12/07/2006)
Travel Commission Update (12/01/2006)


Stakeholder Listening Sessions:
These sessions were open to all industry stakeholders free of charge. Over 250 participants from across the state had the opportunity to learn firsthand about the project and provide feedback.

Dates and Locations Master Schedule

Background Presentation by Don Holecek
Process and Issues Presentation by Gary Warnell


General Documents:
Tourism Industry Planning Council Member Organizations
Issue Work Team Membership
Funding Status
Support Request Letter
Contributor Pledge Form
Frequently Asked Questions (FAQs)
Plan Summary
Proposed Timeline/Budget

November 2005 Meeting
Meeting Attendees
Strategic Plan Rationale and Overview by Don Holecek
Industry Cooperation and Product Development by Chris Peterson


Working Documents:
Much of the information found in this section is unedited and used only to help guide the analysis and work being performed by the Planning and Issue Work Teams. Information may be incomplete or in unfinished form.

Listening Sessions:
Upper Peninsula Feedback Notes: Western UP, Eastern UP
Lower Peninsula Feedback Notes: Southwest, Southeast, Central, Northwest, Northeast

Visioning Session:
Knowledge Map Discussion Notes
Issue ID and Categorization Notes


Other:
Michigan Tourism Policy Act (Act 106 of 1945)
1945 Michigan Planning Commission Report (422KB) -  "Problems Faced by the Michigan Tourist Industry"

Project Partners:
MSU Product Center for Agriculture and Natural Resources
MSU CARRS Tourism Resource Center
Travel Michigan (part of MEDC)

Editorials and News Releases:
News Release Dated 06-30-06, "State Tourism Planning Effort Picks Up Momentum"
Michigan Tourism Business 08-30-06 Editorial by Don Holecek
Michigan Tourism Business 05-09-06 Editorial by Don Holecek
Michigan Tourism Business 01-26-06 Editorial by Don Holecek
News Release Dated 01-23-06, "Statewide Tourism Strategic Planning Effort Underway"
Michigan Tourism Business 12-09-05 Editorial by Don Holecek

Media Coverage:
The Saginaw News - 07-14-06 - "Tourism industry pushes unity"
Battle Creek Enquirer - 07-11-06 - "A tourism face-lift"
Crain's Detroit Business - 07-06-06 - "States tourism industry debates best way to promote attractions"
Casino City News - 06-21-06 - "Michigan's Tourism Industry Examination"
The St. Ignace News - 06-08-06 - "Planners: U.P. Needs Tourism 'Super Magnet' "
The St. Ignace News - 05-25-06 - "Experts Seek Local Ideas for State Tourism Plan"
Detroit Free Press - 12-18-05 - "EDITORIAL: Statewide Promotion"

Contact Information:
For more information about this project, please contact Don Holecek at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or 517-353-0793, Gary Warnell at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or 517-432-0293, or Barb Fails at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it '; document.write( '' ); document.write( addy_text23793 ); document.write( '<\/a>' ); //-->\n This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or 517-432-3287.

Newsletter:
Stay informed about the Plan's process.
Subscribe to the Michigan Tourism Business e-newsletter.


 
< Prev
at LinkedIN

Tag Clouds

abstract abstracts academic acceptance accepted access across activities address africa african agricultural agriculture already although america american among analysis animals approach april arctic argues around article associated author authors available become before below benefits better business canada capacity carbon center centre challenges change changes changing china chinese clear climate committee communities community companies conditions conference congress conservation considered consumption contact contributions copenhagen costs countries cover critical crops cultural culture current deadline decades december demand department destination destinations details develop developed developing development different director discussion display document domestic double during early earth economic economy education effects efforts email emerging emissions energy english environment environmental europe european event events every examines expected experience experiences farmers featured february field final finance financial focus following foreign forest forests format found further future global globalisation government governments green greenhouse groups growing growth guidelines health heritage higher homepage hospitality hotel human image impact impacts include includes increase increased increasing india indigenous industry information innovation institute interest investment issue issues january japan journal knowledge large largest latest least leisure level levels limited local major making management march marine market marketing markets mdash media medical meeting members might migration million nations natural nature north observation october offers often online operations opportunities opportunity order organic organization organizations pacific papers particularly people place planet planning please policies policy political population potential poverty power practices present presentation presentations presented private proceedings process production products professor program programme project projects proposals protection provide provides public publication published quality range recent reduce reduction references region regional regions registration related renewable required research researchers resource resources responsible results review right rights rising rural school science scientific scientists search sector security service services session sessions several share significant signs since small social society source sources south special species specific state states strategies strategy students studies submission submissions submit submitted support sustainability sustainable symposium system systems technologies technology theme themes think three through times title today together topics total tourism tourist tourists trade travel trend trends under union university urban using various visit visitors vital warming water website welcome where whether wildlife within without women words working world worldwatch worldwide young

Tag Cloud, Joomla Modul

Share
Hotelclub Membership 125x125

HotelsCombined

HotelsCombined.com - Search and Compare Hotel Prices for any city
HotelsCombined.com - Search and Compare Hotel Prices for any city
City From
Rome
 US$49
Beijing
 US$15
London
 US$29
Shanghai
 US$28
Venice
 US$64
Prague
 US$29
Istanbul
 US$25
New York
 US$31
Madrid
 US$43
Marrakech
 US$35
Sydney
 US$24
HotelsCombined.com - Search and Compare Hotel Prices for any city
HotelsCombined.com - Search and Compare Hotel Prices for any city
Vegas Tickets